Restaurant marketing & Google Ads · HANDS-ON CONSULTING

Give people a reason to choose your restaurant.

Connect the offer, the campaign and the follow-up. Hands-on marketing consulting and custom systems for the business you want to bring in.

Talk through a bottleneck

A scoped advisory engagement. We agree on the work before starting.

The job to improve

You can spend money on ads and time on posts without knowing which inquiries are worth pursuing. A catering campaign, a quiet weekday and a new menu each need a clear offer and a useful next step.

How we would approach it

Choose one business goal and inspect the path from discovery to inquiry. Review Google Ads search terms, targeting, creative, landing pages and the quality of the inquiries they produce.
Build a defined campaign or workflow: ads and a landing page, an email or social campaign, a PR story and pitch plan, or better restaurant information for search and AI discovery. Use AI to help research, draft and analyze, with human review.
Connect the response process and reporting. Track qualified inquiries, attributable bookings and cost per booking where the data supports it. Review the result before changing the budget or expanding the work.

What you would receive

An agreed marketing plan and the assets or systems in scope, with a review routine your team can use. Google Ads management, content production, PR campaigns and ongoing analysis can be separate engagements. Ad spend and third-party costs are agreed separately from service fees.

What your team approves

You approve offers, claims, creative, budgets, publishing and outreach. Press coverage and search placement are earned or platform-controlled; no booking, ranking or return is promised. Attribution gaps stay visible.

How we would judge the work

Start with reliable conversion definitions. Separate clicks from qualified inquiries, inquiries from confirmed bookings, and attributed revenue from incremental profit. PR and organic visibility use their own evidence rather than borrowing paid-ad results.

BEFORE WE START

Practical questions.

Is AI advertising the same as appearing in AI answers?

They are different jobs. AI-assisted advertising uses AI to help create and analyze campaigns. Paid placements inside AI experiences depend on platform eligibility and access; we confirm the available targeting and reporting before including them. Organic AI-search visibility means improving discoverable, accurate restaurant information and useful content. Buying an ad does not buy an organic recommendation.

Can you handle PR, email and social marketing too?

Yes, as defined projects or ongoing work with an agreed scope. That can include a story angle, researched media list and pitch drafts, email campaigns or social content. Your team approves publication and contact. Coverage is an editorial decision, and content output alone is not proof of new business.

START WITH A CLEAR SCOPE

Diagnostic$750

Your implementationCustom quote

The $750 diagnostic is credited toward your agreed implementation if you proceed.

Your quote reflects complexity, data readiness, integrations and support, including channels and usage. Builds, campaigns and ongoing support are scoped and priced separately.

Tell me where the work gets stuck.

Seamus will reply to discuss your operation and whether this is a useful starting point. No files or payment are needed with your inquiry.

Talk through a bottleneck Email Seamus